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Issue # 1 November, 2007
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Dear Friend:
We are pleased to inaugurate our first e-newsletter, which will become a regular monthly feature from Integral Media. This e-newsletter has been created exclusively for advertising and marketing professionals engaged in direct response and media planning/buying.
We hope you'll add (email address) to your address book to help bypass those pesky filters and blockers. Of course, you may unsubscribe at anytime by clicking the link below.
We are direct response specialists. Direct Response marketing is our focus and while print media is our primary media vehicle, depending on your needs, we want to support you and your clients to craft the most effective campaign possible. With so many media channels and touchpoints available today, an all-encompassing strategy is critical to every successful direct response campaign
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WE ARE PLEASED TO INTRODUCE A NEW TOOL ON OUR WEBSITE FOR YOU...
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We continually have hundreds of "open avails" with savings up to 85% off the rate card that you can take advantage of every month. To assist you in searching for "Available AdBuys" we have added a new "Open Avails" page to our website and invite you to check it out. The featured AdBuys are in Red. You can sort the listing anyway to select what is of interest to you. Remember, this listing is continually updated, so be sure to bookmark this page for ready reference.
When you have a need, we're here to help you select the best media. Take advantage of our experience for your next buy.
Next month, we will begin a seven-week series of direct response "tips and tactics" that will help you and your clients build world-class direct response campaigns.
In closing, there is a lot of new research about the various media types and which best "engages" readers. In the next few months, we'll explore these dynamics in more detail. Be aware that print media excels as the medium with the greatest share of primary usage. We'll explore this research more next month.
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Click here to view our new "OPEN AVAILS" page for your most up-to-date source of print media available buys.
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